Most photographers aren’t getting the results they expect from ChatGPT—and it’s not because the tool isn’t powerful. It’s because of how it’s being used.

In this PhotoVision preview, master photographer Kira Derryberry, @KiraDerryberry, shares how to write better ChatGPT prompts so you can get clearer, more useful results for your photography business.

You’ll learn how to move beyond generic outputs and start using ChatGPT as a thought partner—helping you brainstorm marketing ideas, refine messaging, and improve how you communicate with clients.

This short session walks through real examples, including how to structure prompts, add context, and guide ChatGPT toward outcomes that actually support your business goals.

If you’ve ever felt like ChatGPT “isn’t working,” this is where to start.

▶️ Watch the full lesson on PhotoVision:
https://www.ppa.com/photovision/creator/kira-derryberry

PhotoVision is the world’s most trusted streaming platform for photographers—offering curated, immersive education designed to help you grow your craft, business, and creative direction.

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