Alia Bhatt has found herself at the center of a controversy after a Pakistan-based fashion label allegedly used AI-generated images of her without consent to promote its collection. The post falsely implied her endorsement, but fans quickly spotted that the visuals were digitally altered from old photos. The incident sparked backlash online, raising serious concerns about AI misuse, celebrity image rights, and the growing challenge of distinguishing real from manipulated content in the digital age.

#aliabhatt #aimisuse #deepfake #celebrityrights #bollywoodnews
_______________________________________________________________________


News never stops — and neither do we. TOI Digital is your one-stop destination for everything shaping India today. From Bollywood buzz and Tollywood blockbusters to celebrity culture, lifestyle hacks, food stories, and what’s trending across India, this channel brings you the pulse of the nation — fast, fun, and fact-checked. Backed by the Times of India, India’s most trusted news brand, we go beyond headlines to bring you:
+ Entertainment news, reviews & celebrity updates
+ Pop culture & viral trends shaping social media
+ Food, travel & lifestyle stories you care about
+ Stories that reflect modern India — its people, passions & platforms

Whether it’s a film release, a viral reel, a celebrity moment, or a lifestyle trend taking over your feed — if India’s watching it, we’re covering it. Tune In

0:00 Alia Bhatt AI Image Scam: Pakistani Brand Uses Fake Photos
0:30 Fan Backlash Erupts: AI Deepfakes Blur Reality